New bet365 Bingo advert

18th October 2009 12:43 AM

When it comes to advertising on television we have seen many of the online bingo sites use funky background music to grab the viewers attention; this can definitely be said of the new bet365 Bingo advert as the tune behind the dancing bingo heads is from C&C Music Factory and their hit song, Everybody Dance Now. However when watching the new bet365 Bingo advert they don’t really scream ‘online bingo’ to the audience in our opinion.

Although the tune for the new bet365 Bingo adverts is a catchy one, the dancing ladies with their extremely large bingo heads don’t really advertise the excitement of playing a game of online bingo. Ok, so bett365 Bingo have moved away from the lady sat at her laptop winning whilst you see her play bingo games; there are no orgasmic screams as the word ‘winner’ appears on a lap top scream but what exactly is it about the new bet365 Bingo adverts that make you think ‘bingo’?

The answer is simple really, other than the text and the voiceover, it has to be the bingo ball heads. Bingo heads is the marketing for bet365 Bingo but the new adverts could have been so much better than they are. The original round of adverts for this online bingo site were far superior with the bingo heads seen walking up and down streets in many different scenarios.

As well as launching a new television marketing campaign you may also have seen advertisements for bet365 Bingo in magazines. So whilst we may not be over enthused about the new adverts, this is one online bingo site who is obviously trying to capture the attention of ‘bingo heads’ up and down the country.

In case you have missed this bingo sites advert on your television screens, here is a clip taken from YouTube:

Click here to play at bet365 Bingo

Written by Esme Ford

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