Get spicy with Virgin Bingo

11th October 2009 12:13 AM

After launching their brand new advertising campaign, one of the best known bingo sites wants you to ‘get spicy with Virgin Bingo’ and their new front man, Ricardo, the all singing, all dancing jalapeno pepper. If you haven’t yet caught the advert on your television sets then you won’t have a clue what we are talking about. Ricardo is the hot new star of the Virgin Bingo campaign and with his introduction comes three hours of free bingo at the site until 2nd November.

The new campaign from Virgin Bingo definitely puts the site on the bingo map and reviews of the advert seem to be good so far. Unlike many bingo adverts that are shown on television of late, the Virgin Bingo effort hasn’t used a well known tune but provides its own addictive jingle performed by the Mexican jalapeno that is Ricardo.

For those of you who have yet to see the clip, here it is:

It’s surprising though that Ricardo concentrates on the ‘ladies’ when advertising Virgin Bingo because of all the online bingo sites available on the World Wide Web, Virgin is one of the very few that doesn’t seem to be aimed mostly at the fairer sex.

In the duration of the advert Ricardo address the ‘ladies’ in the introduction and then later on in the song says “if you are over 18 ladies”; bingo is for all genders!

Take a good look at Ricardo, who do you think the character is based on? Ricardo, Richard? And look at his hair and beard – he bears an uncanny resemblance to Richard Branson!
 

Click here to play at Virgin Bingo

Written by Esme Ford

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