Advertising campaign for Moon Bingo

21st January 2010 8:56 AM

A move away from a large network to stand alone is a bold move for any online bingo site to take. In a bid to brand themselves as one of the leading bingo sites on the market, the new advertising campaign for Moon Bingo is due to kick off on 25th January 2010. Following it’s re launch to become a  stand alone site which happened just three months ago, this TV advertising campaign gives an indication of just how successful this move was for them.

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Since the re launch, Moon Bingo has come up to speed with other leading bingo sites by offering some fantastic welcome bonuses, bingo promotions and regular free bingo games which are somewhat limited when part of a large network. This alone gives Moon Bingo a great base in which to start their advertising  campaign and has obviously also created a significant customer base for them in a very short space of time. Of course, we should not forget how significant the Self Made Millionaire jackpot game has been in this recent move. This game alone has probably drawn hundreds of players to the site, who have since found that Moon Bingo has got just as much to offer as any other bingo sites they play at, if not more.

The adverts which are to show on terrestrial TV channels as well as ITV 2, will be based on a moon theme and carry the slogan ‘Moon Bingo, One Small Step for Man, One Giant Leap for Bingo’.

With so many online bingo sites now turning to TV advertising and sponsoring to keep their brands alive, it is pleasing to see that Moon Bingo is able to keep up with them by offering so much in such a short space of time and can only indicate to those who play bingo online that the industry is thriving.

Written by Hannah Jones

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